Featured Speakers at Oracle Hospitality Summit

Thérèse Cedercreutz

Chief Commercial Officer, Scandic Hotels

Thérèse Cedercreutz is an accomplished international executive with 30 years of management experience driving growth, transformation, and commercial excellence across global and EMEA markets. She currently serves as Chief Commercial Officer at Scandic Hotels Group leading commercial strategy, digitalization, and customer experience for revenues of €2 billion. Thérèse has held numerous board positions in prominent organizations demonstrating her expertise in corporate governance, and business transformation. She holds a Master of Sciences in Economics and is recognized for her passion to combines strategic vision with deep expertise in leveraging technology to create value and enhance customer experience.

Cameron Hammond

SVP Global Field Technology Services, Hyatt

Hammond is a seasoned leader, currently serving as the SVP of Global Field Technology at Hyatt where he oversees a global team focused on shaping the technological landscape across a diverse array of platforms and reaching key stakeholders. With his leadership, Cameron’s team helps to ensure that Hyatt remains at the forefront of technological innovation, helping to enhance the guest, member and customer experience while optimizing technological operational efficiency.

Cameron has been a proud member of the Hyatt family for over 30 years and during his illustrious career has held various global roles taking him to some incredible locales including the U.S., Europe, China and Australia. Additionally, he is a proud member of the AHLA/HTNG Global Technology 100 leadership team and Vice Chair of the HITEC Advisory Council, helping to drive technological advancements across the broader hospitality community.

Dany Katra

Senior Revenue Success Manager, Revenue Strategy, Accor Hotels

With 10 years of industry experience, I have held commercial roles in hotel sales focused on MICE and wholesale, managed key accounts for Gulf Air in the airline sector, and worked at Accor’s headquarters on revenue management technology projects, including large-scale RMS implementations across the global portfolio.

Jean Noel Lau Keng Lun

Chief Distribution Officer, Accor

Jean Noel is currently serving as Chief Distribution Officer at Accor. He is a seasoned executive with over 15 years of senior leadership in travel and hospitality technology. This role follows strategic leadership in Accor's global product management. Previously, as Senior Director of Product Marketing at Expedia Group, he established the foundational product marketing function for Egencia. His background includes pivotal product management roles at Amadeus IT Group, where he led global Product for core reservation, fulfillment, and e-commerce platforms, driving significant market expansion and technology transformation. He possesses a proven track record in P&L management, large-scale global distribution, and scaling technology.

Lars Schottker

Director Digital Solutions, TUI Hotels & Resorts

Lars Schöttker is Director Digital Solutions at TUI Hotels & Resorts and a recognised Digital Hotel Experience Leader. He leads the Digital Hotel Platform for more than 400 hotels worldwide, shaping the end-to-end guest journey across multiple brands and regions.

Lars drives TUI’s global OPERA Cloud adoption and the transformation toward data-driven, personalised and seamless digital journeys. His work focuses on cloud modernisation, real-time integrations and AI-enabled experiences — guided by his core belief that digital hospitality succeeds when technology becomes invisible and the guest experience becomes effortless.

He collaborates with leading international technology partners and innovators to accelerate digitalisation, enhance operational efficiency and redefine how guests interact with hotels.

Before joining TUI, Lars held several senior leadership roles in digital product, engineering and transformation. He is known for building high-performing teams and influencing the evolution of digital hospitality at scale.

Sanjay Sharma

Chief Technology Officer, Orascom

A passionate leader who thrives on driving business transformation and achieving tangible outcomes through innovation and technology Sanjay Sharma is recognized as the top 10 CIOs in the middle east and awarded the BT 150 (Business Transformation) in Silicon Valley. As the Chief Technology Officer of Orascom Hotel Management, he is responsible for driving digital transformation and change within the Group. In his previous role with Jumeirah Group and Emirates Airline, he has launched many industry first solutions elevating the guest experience, increasing the revenue and driving the cost out.

Debbie Stuempfig

Corporate Director of IT, Omni Hotels

Debbie Stuempfig is a highly accomplished hospitality professional with over 30 years of hands-on experience working with multiple generations of OPERA software, including FTCRS, Fidelio, OPERA V5, and the latest OPERA Cloud. Throughout her career, she has developed deep expertise across key areas of the hospitality industry, including revenue management, channel distribution, reservations, operations, loyalty programs, and IT systems integration.

Known for her ability to bridge the gap between business and technology, Debbie excels at ensuring hospitality systems are not only operationally efficient but also optimised to drive revenue and enhance the guest experience. Before joining Omni, Debbie spent 18 years with Wyndham Hotels, where she held several leadership roles and made history as the company’s first Revenue Manager in 1995. Debbie currently resides in Texas, where she and her husband are enjoying life as empty nesters.